From The Founder & Creative Director

"In 2018, we joined forces with The Hunger Project to create what we’ve called ‘The Butterfly Effect’. Over the years, we've helped empower and educate thousands of girls in Bihar, North India.

“These young girls are telling their friends, their sisters, their aunties — and it creates this beautiful ripple effect through their communities. Protecting against hundreds and hundreds of child marriages. Driving protection and change for future generations."

– Founder & Creative Director Camilla Franks

Durga's Story

Challenging the status quo. Building change.

Durga was part of the very first cohort of The Hunger Project India’s Adolescent Girls Program in 2016. The club became a safe space where she could build confidence, express herself freely, and learn about equality and her rights.

Today, she runs a tailoring centre and trains other girls in her community. She hopes to keep studying to become a doctor.

“The program taught me how to take freedom, taught me education, health, and how to become self-reliant.

“Now, I feel proud that I am a girl. I have been given the right to equality.”

Khushbu's Story

Saying no to child marriage. Choosing education.

Khushbu joined the Sukanya Club in 2016. Growing up in a household where two meals a day were uncertain, her family attempted to arrange her marriage three times. But Khushbu was determined to create a different future.

She began tutoring younger children to help support her studies and went on to complete a B.A. Khushbu is the only girl in 10 years from her village to do so and wouldn’t have had the opportunity, had she married at a young age.

"Since joining, I have found a different kind of courage. Now I will not tolerate being held back at all — I stand up for myself. I am the one girl from that community who has done her B.A. Every girl should be able to move forward like me, and there should be no child marriage."

The Commitment

To date, CAMILLA has contributed $238,000 to The Hunger Project, including support for the Elected Women’s Representative Program in Rajasthan, which builds the skills and confidence of elected women to advocate for their communities.

After nearly a decade of working side by side, CAMILLA is renewing its focus on The Butterfly Effect, with an ongoing annual contribution of $25,000 to support the program.

Members of the CAMILLA team recently travelled to Bihar to experience The Butterfly Effect firsthand and meet some of the girls whose journeys began through the program.